Custom Websites · AI Search Ready · Fully Maintained

Get a website
built for 2026.

AI search ready. SEO built for you. Real Agent Sites handles your entire web presence so you can focus on what you do best — real estate. Custom built, fully maintained, and optimized for every way your next client is searching right now.

$20Per Month Maintained
AISearch Optimized
100%Custom to Your Brand
5–7Days to Live
Live Site Audit

See How We Compare.

Pre-built sites weren't designed for the way people search in now.

When a client searches for a realtor today, they're not just on Google — they're asking ChatGPT, browsing AI Overviews, and getting answers from tools that never visit your site at all. Pre-built IDX platforms were engineered around 2019's search model: stuff the page with listings, hope for traffic. They weren't built to be read by AI, found in local search, or trusted on first glance.

The two sites below are real. One was built for how search works now. One wasn't. The difference is measurable.

AI crawlers can't read most IDX sites Pre-built platforms block or ignore AI search bots by default. No llms.txt, no crawler permissions, no structured data for AI to parse. Your site is invisible to ChatGPT, Perplexity, and Google's AI Overviews.
Google doesn't know who you are Without schema markup, Google treats your page like plain text. No rich results, no agent identity in search, no FAQ snippets. A custom-built site tells Google exactly who you are, where you serve, and why you're credible.
Template sites share your SEO with thousands Every agent on the same IDX platform shares the same page structure, the same meta patterns, the same domain authority approach. You're not standing out — you're blending in with a crowd of competitors on identical infrastructure.
Real Agent Site A Lofty Site
Platform Custom-built, agent-owned Lofty IDX template (shared platform)
Schema / Structured Data ✓ RealEstateAgent + LocalBusiness + FAQPage ✗ None detected
AI Search Ready (llms.txt) ✓ Configured + AI crawlers permitted ✗ Not present
Meta Description ✓ Custom, keyword-optimized, under 160 chars ✗ Generic platform default
Google Business Profile Link ✓ Prominent — reviews and trust flow there ✗ Not linked from homepage
Page Title (Brand Clarity) ✓ Agent name + market + value prop △ Agent name only — no market context
FAQ Content (Voice / AI Search) ✓ 10 questions with schema markup ✗ None
SSL / Domain Ownership ✓ Owned outright — no platform lock-in △ Domain tied to Lofty platform
Mobile Performance ✓ Lightweight static HTML — fast load △ Heavy JS framework, IDX overhead
Location Pages ✓ 7 dedicated city pages with local content ✗ County-level only — no city depth
Robots.txt / Crawler Control ✓ Configured — AI and SEO crawlers welcome ✗ Platform default — not agent-controlled
Monthly Cost $20 / month $50–100+ / month (Lofty platform fee)
Real Agent Site
10
of 12 signals met
A Lofty Site
1
of 12 signals met
The bottom line: Most pre-built agent sites are competent listing search tools — and poor agent websites. They were built to help buyers browse homes, which puts them in direct competition with Zillow, Realtor.com, and Redfin — a fight no individual agent can win. Meanwhile, Google, ChatGPT, and Perplexity have no idea who the agent is, what market they serve, or why a seller should trust them. That's not a bug. It's a product decision the platform made for you.
Ready to get found

Get a site built for now.

Setup from $297. Just $20/month after that — fully maintained, no contract.

IDX sites compete
with Zillow.
Yours won't.

Most agent websites are built around home search — trying to get buyers to browse listings directly on your site. The problem? Zillow, Realtor.com, and Redfin have billion-dollar marketing budgets. You don't win that fight.

Your website has one job: the moment a buyer Googles your name or asks ChatGPT for an agent in your market — your site appears, looks exceptional, and instantly earns their trust. Then it sends them to your Google Business Profile where your reviews close the deal.

Real Agent Sites
IDX Template Sites
Purpose
Build trust & establish authority
Home search — competing with Zillow
AI Search Ready
✓ llms.txt + AI crawlers
✗ Not offered
Brand
100% custom to you
Template shared with thousands
You Own the Domain
✓ Always yours
✗ Stays with platform
Monthly Cost
$20 / month
$50–100+ / month
No Contract
✓ Cancel anytime
✗ Annual lock-in

Put It in Perspective

One closed transaction pays for
years of your website.

The average agent earns $8,000–$12,000 per transaction. Your entire first year — setup plus monthly maintenance — is a fraction of what a single client is worth to you.

$997
Authority setup
+
$240
12 months at $20
=
$1,237
Total year one
vs.
$10k+
One commission
Transparent Pricing

One investment.
Maintained forever.

Every package includes your custom domain, SSL, and $20/month ongoing maintenance — no surprise fees, no annual contract.

Foundation
Your professional home on the web — custom built, AI ready, and fully maintained.
$297setup
then $20 / month — we handle everything
Less than $537 total in year one
  • Custom website built from our proven template
  • Traditional SEO optimization
  • AI search optimization — ChatGPT, Perplexity, Google AI
  • llms.txt — structured for AI crawlers
  • robots.txt
  • Custom domain purchased & managed
  • SSL certificate included
  • Ongoing hosting & maintenance
Most Popular
Visibility
Get indexed fast and show up where it counts — Google and AI search.
$497setup
then $20 / month — we handle everything
Less than $737 total in year one
  • Everything in Foundation
  • XML sitemap — tells Google to index every page fast
  • Google Search Console setup & integration
  • Your site submitted directly to Google for indexing
  • Search performance dashboard so you can see how clients find you
Authority
Maximum trust signals — for buyers, for Google, and for every AI search tool.
$997setup
then $20 / month — we handle everything
Less than $1,237 total in year one
  • Everything in Visibility
  • Live Google Reviews integration — the #1 trust signal for AI crawlers
  • Reviews display dynamically — every new review strengthens your ranking
  • Google Business Profile link optimization
  • Strongest possible AI search authority signal available

All packages include custom domain, SSL, hosting, and $20/mo maintenance. No long-term contract required.

30-Day Money-Back Guarantee
Not satisfied within 30 days of your site going live? We'll refund your setup fee — no questions asked.
Every Package Includes

Built for how people
actually search today.

AI Search Optimized
llms.txt and AI crawler permissions tell ChatGPT, Perplexity, and Google AI exactly who you are. Your competitors don't have this.
Custom Domain + SSL
We purchase, configure, and renew your domain annually. SSL encryption included — no extra fees, ever.
Fully Maintained
We keep your site live and current. You never touch a line of code, a hosting dashboard, or a renewal notice.
robots.txt + Sitemap
Configured to permit all major AI crawlers and search engines. Every page indexed, every crawler welcomed.
Common Questions

Everything you
need to know.

Most sites go live within 5–7 business days of receiving your intake form. We handle everything — you answer a few questions about your market, specialty, and brand.
Competing with Zillow and Realtor.com for home search traffic isn't a fight any agent can win. Your site's real job is to establish your credibility when someone searches your name or market, then direct them to your Google Business Profile where your reviews and reputation do the closing. That's a winnable strategy.
We purchase and fully manage your domain for you — renewals, DNS configuration, SSL, all of it handled behind the scenes so you never have to think about it. If you ever cancel, we transfer the domain to you so you can take it anywhere.
Yes. Upgrade from Foundation to Visibility or Authority at any time — you pay the difference in setup cost and we handle the rest. No downtime, no rebuild.
Yes. $20/month covers hosting, SSL renewal, uptime monitoring, and maintenance. Domain renewal is included. No hidden fees, ever.
Brokerage sites are built for the brokerage — not for you. They're shared templates that don't rank for your name, don't build your personal authority, and disappear the moment you change brokerages. Your own site is an asset that follows you through every career move and compounds in value over time.
Just send us your new brokerage name and logo and we'll update the site for you — no extra charge. Because your site lives on your domain and isn't tied to any platform, a brokerage change is a simple swap, not a rebuild. Your SEO, your content, and your authority stay exactly where they were.
Not at all. Cancel any time with no penalties. We'll transfer your domain directly to you and hand over the full site files — you can host it anywhere, hand it to someone else, or simply let it go. You're never locked in.
Cancel any time — no penalties, no locked contracts. Your domain is yours and we'll hand over the site files so you can host anywhere you choose.

One transaction pays for
years of your website.

No long-term contracts. No tech headaches.
Built for how your next client is searching right now.